Pact Group are the largest manufacturer of rigid plastic packaging products in Australasia. Pact Group engaged with us to redesign their global corporate website which was out-of-step with their modern approach, didn’t reflect their positioning as an industry leader and didn’t appeal to customers on a ‘human level’.
Website Design & Development
Pact Group were looking for a fresh new look for their website to create a good user experience and allow four specific areas within the site to be found quickly and easily.
We started with an in-depth review of Pact Group’s user group personas and content which resulted in a simplified navigational structure. We designed functional yet attractive icons to aid users in finding content specifically tailored to them.