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Appee is a tech start up that helps app owners engage with their app users with in-app campaigns. As appee are one of the first companies to offer this service and the software is very new to market, appee needed a website that explained the software easily and quickly. The site allows users to login and sign up to use appee with in their app, so we had to balance keeping the information simple and easy to understand whilst making sure there was enough information for a prospective client to make an informed decision.
The appee website uses a single page design. This is becoming popular now as users get used to swiping and scrolling with their fingers on mobile devices. This approach allows a user to find information quickly on the one page, before they click in further to make a purchasing decision.
The appee site includes a video presentation that has been compressed to a size that does not use minimal bandwidth and loads instantly.
2 Dam Creative built the appee site as the doorway to the administrator interface that allows administrators to view live updates from app users.
The appee software is being used by Cricket Australia, Australia Post, ESPN and Bayer UK amongst others.
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